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Event: Law meets User Experience (UX) 24.11.2021
24.11.2021, Event,News
24.11.2021, Event,News
At our event "Law meets User Experience (UX)" we bring together two worlds that typically prefer to stay well out of touch: Creatives and lawyers. To create good products that also survive on the market, you need both. We invite you to experience the 'culture clash' live on site or online and join the discussion!
When developing digital products, the term user experience soon comes up. With good reason, since digital products are like blind dates. The first contact is crucial. If the first interaction with a digital application isn’t positive, the customer will bail. Using the so-called "UX maturity phases" (Jakob Nielsen), we discuss how to elevate UX to a higher level. Enters the lawyer, dropping regulatory law, compliance, data protection and what not on the creative process… Do these requirements inevitably turn the lawyer into a spoilsport for UX maturity?
Or could there also be solutions for creatives and lawyers to work together to bring better products to the market? And if so, how?
Prof. Dr. Andreas Walter, LL.M. is Partner (Deputy Managing Partner) and Head of the Banking & Finance Practice Group. He is an expert in shaping the future of the financial industry. For more than 20 years, he has been materializing ideas with his eye for the big picture. With his team, he advises 1/3 of the big German FinTechs and also increasingly international start-ups on their entry into the Central European market.
Tim Meiers is the Head of Brand Experience & Design at Triplesense REPLY. Previously, he was Creative Director at DEKA start-up bevestor. In Switzerland, he co-founded the AI-based start-up Advertima. As a passionate architect for digital experiences and ecosystems, Tim's mission is to focus on people and their unconditional expectations of digital services.